Partner Studio

ViVOconcepts Partner Studio is all about enhancing partner relationships, and reducing overhead costs along the way. To succeed in today's economic climate, businesses rethink their relationships with their channel partners. Building and managing a reseller channel has become a multi-facetted task, which requires a commitment by the company.

Companies must extend key customer and sales data to their valued partners, involve them into corporate decision making, and create a new level of transparency. Only then, a partner relationship becomes a true relationship.

Channel related administrative tasks can quickly increase costs that may put the channel business model into question. Thus process automation becomes a cornerstone in how to manage the channel.

ViVOconcepts Partner program extends a company’s sales organization while allowing the company to maintain full control of every element of the selling process, including: campaigns, lead management and order processing. Based on the level of access the company sets, its partners can view customer records and inventory; manage their pipeline more effectively; enter leads and process orders. Additionally, the company is able to track sales activity and view forecasts.

Case Studies

1.  Training scenario

A channel-focus corporation as created an education division that offers training to resellers. Training includes sales training, product training and more. The curriculum (course) is designed by content development departments using ViVOconcepts Course Studio. Once a new training is released, approved training centers can schedule the courses online using ViVOconcepts Partner Studio. The dedicated and secure partner section lets training centers manage training locations, add new schedules to the course, and manage leads directly in one web interface. The company collects all data, and is able to maintain course integrity. Business intelligence provides the company with real-time business intelligence about demand and supply in a gap analysis report. This ensures that the course is offered in the targeted geographic area.

ViVOconcepts Partner Studio can be combined with ViVOconcepts Member Studio and ViVOconcepts Affiliate Studio to enhance the partnership experience, based on the role and objectives of the partner.

2.  Reseller scenario

A manufacturer of tools has developed a world-wide channel of resellers. The company faces two major challenges:

     1.  to provide the resellers with up-to-date sales brochures and white papers;
     2.  ensure that resellers have innovative sales software to compete with other tool manufacturers.

ViVOconcepts Partner Studio addresses both issues. The manufacturer has implemented ViVOconcepts Partner Studio, so each partner has access to brochures as soon as they are released. Shipping costs have been eliminated, and sales documents are always up-to-date as the partner can print them on demand. ViVOconcepts Partner Studio also provides the sales teams of the partners with a secure portal to insert leads, manage them, and get real-time business intelligence, which the partner leverages to be more competitive and faster. Since data security is ensured, this has enhanced the relationship and trust, all of which translated into more revenues and a smooth collaboration.